2. How SaaSBase Uses Cookies
SaaSBase uses cookies for two purposes:
- Essential authentication cookies — set by Supabase to keep you signed in. These are strictly necessary; without them, features that require authentication will not function.
- Analytics cookies (Google Analytics 4) — set by Google Analytics to collect anonymous pageview and session data. These are non-essential; blocking them does not affect your ability to use the platform.
SaaSBase does not use advertising cookies, marketing cookies, or third-party behavioural tracking beyond Google Analytics 4.
When you first visit SaaSBase, a cookie consent banner appears at the bottom of the screen. You can choose to accept all cookies (including analytics) or reject non-essential cookies. Your choice is stored in your browser's local storage and persists across visits. Google Analytics 4 cookies are only set if you accept. Essential authentication cookies are always set when you sign in, regardless of your analytics choice.
3. Essential Cookies
SaaSBase uses one essential cookie to manage user authentication sessions. Authentication is handled by Supabase, our backend infrastructure provider. When you sign in, Supabase sets this cookie on your device to keep you logged in securely.
This cookie is strictly necessary and cannot be disabled while still using authenticated features of the platform.
| Cookie | Purpose | Provider | Type |
|---|---|---|---|
sb-<project>-auth-token | Stores your authentication session so you remain signed in to SaaSBase across page loads. | Supabase (first-party cookie set on the SaaSBase domain) | Essential / Session |
sb- prefix is used by Supabase for authentication cookies across all its hosted projects. No OAuth sign-in methods are configured on this platform, so only this single auth cookie is set by Supabase.4. Analytics Cookies (Google Analytics 4)
SaaSBase uses Google Analytics 4 (GA4) to understand how visitors use the platform in aggregate. GA4 is operated by Google LLC and is active on all pages of SaaSBase.
What GA4 collects
Google Analytics collects:
- Page views and navigation events
- Approximate location (country and city level, derived from IP address)
- Device type and browser type
- Session duration and engagement metrics
GA4 does not receive your account email, username, display name, or any personally identifiable data from SaaSBase. IP addresses are not transmitted from our server code; GA4's IP anonymisation is active by default.
Cookies set by GA4
GA4 sets the following persistent cookies on the saasbase-in.vercel.app domain:
| Cookie | Purpose | Duration |
|---|---|---|
_ga | Distinguishes unique visitors across sessions | 2 years |
_ga_[ID] | Stores session state for this GA4 property | 2 years |
How we use GA4 data
GA4 data is used solely to understand aggregate platform usage — which pages are visited most, where traffic comes from, and what device types are in use. SaaSBase does not use GA4 for advertising, remarketing, or individual user tracking.
Google processes GA4 data under its own Privacy Policy and Data Processing Terms. You can opt out of GA4 tracking by using the Google Analytics Opt-out Browser Add-on or by blocking _ga and _ga_[ID] cookies in your browser settings (see Section 8).
5. Browser localStorage
In addition to cookies, SaaSBase uses the browser's localStorage API for the following purposes:
| Key | Purpose | Personal data | Cleared when |
|---|---|---|---|
sb-[project-ref]-auth-token | Supabase Auth client uses this to persist your authentication session between browser tabs. This is standard behaviour of the Supabase authentication client. | Session token only (not your email or password) | When you sign out or clear browser storage |
saasbase_compare | Stores the list of SaaS product slugs you have added to the comparison tray. Allows the compare feature to persist across page loads. Contains only SaaS product slug strings — no personally identifiable information. | None | When you remove items from the comparison tray, or when you clear browser local storage |
No sessionStorage, IndexedDB, or other browser storage mechanisms are used by SaaSBase beyond the above.
6. Third-Party Cookies
Beyond Google Analytics 4 (documented in Section 4), SaaSBase does not load third-party scripts, embeds, or widgets that set additional cookies from third-party domains.
When you click a link to an external SaaS product website, you leave SaaSBase and the cookies and tracking practices of that external site apply. We have no control over and accept no responsibility for cookies set by external websites.
7. Cookie Consent Mechanism
SaaSBase uses a cookie consent banner that appears on your first visit. The banner explains the two categories of cookies used (essential and analytics) and provides two options:
- Accept all — allows both essential cookies (Supabase auth) and analytics cookies (Google Analytics 4) to be set
- Reject non-essential — allows only essential cookies. Google Analytics 4 scripts are not loaded, and no GA4 cookies are set
Your choice is stored in your browser's local storage under the key saasbase_cookie_consent and persists across visits. Essential authentication cookies are always required when you sign in and are not affected by your consent choice.
If you wish to change your consent choice after dismissing the banner, you can clear the saasbase_cookie_consent key from your browser's local storage. The banner will reappear on your next visit.
8. Managing Cookies
You can control and manage cookies through your browser settings. Most browsers allow you to:
- View the cookies stored on your device
- Delete all cookies or cookies from specific sites
- Block cookies from all sites or from specific sites
- Set preferences for how cookies are handled before they are stored
Browser-specific instructions for managing cookies can usually be found in your browser's Help documentation or settings. Common browsers include: Chrome, Firefox, Safari, and Edge.
Disabling essential cookies affects functionality
sb-<project>-auth-token) used by SaaSBase, you will be signed out and will need to sign in again. Features that require authentication — such as submitting reviews, saving products, and accessing your dashboard — will not function without this cookie.Blocking the _ga and _ga_[ID] cookies prevents Google Analytics 4 from tracking your visits. This does not affect your ability to use any feature of SaaSBase.
9. Changes to This Cookie Policy
We will update this Cookie Policy if we change the cookies or tracking technologies used on SaaSBase. The "Last updated" date at the top of this page will reflect the date of the most recent revision.
For significant changes — such as adding new analytics technologies or implementing a consent mechanism — we will take appropriate steps to notify users before the changes take effect.
10. Contact
If you have questions about how SaaSBase uses cookies or browser storage, you can reach us at saasbase.startup@gmail.com, use the Contact Us page, or use the Data & Privacy Requests form for privacy-related enquiries.